How Often To Post Blogs For Best SEO Results?


Posting blogs with a consistent blogging frequency is the best way to enhance website traffic organically through content marketing. By regularly publishing new posts with valuable content, you can attract more visitors and drive more traffic to your site. But not every article one publishes can enhance traffic. It should be optimized with unique and helpful content.

The key factors that influence SEO and organic traffic include content, consistency, and keeping track of any new information from search engines like Google. Knowing the importance of regular blogging can significantly increase brand awareness and traffic growth through content marketing. There are several ways to achieve this.

Why post blogs to enhance SEO?

To increase brand awareness, companies can utilize content marketing strategies such as starting a blog for Google. This is an effective way for a company to show up in the search engine and gain recognition. Starting a blogging journey requires time and consistency, but planning and creating keyword-rich posts can save time and attract organic traffic from Google. By focusing on the right content, you can engage the right audience and increase your chances of promising conversions.

Generating organic traffic through blogging is possible by creating many blog posts and maintaining a consistent blog posting frequency. This strategy can help attract a new audience and save on marketing costs. Content marketing through blogging is a powerful tool for companies. Blog posts increase brand awareness and convert leads into potential customers.

The quality of blog posts should be high enough to generate leads and loyal customers. Blogging is an effective strategy for attracting leads and engaging employees.

Blog Frequency

Blogging helps companies to establish a community of loyal followers that support one's business by attracting leads and engaging employees through regular posts. Companies can grow tremendously by nurturing their audience through blogging and remaining active with regular blog posts.

There is no proven magic number for blogging frequency. The number of blog posts and times you schedule them may vary. It depends on various things, including content, resources, and competition in the industry, as well as the number of employees and data companies have. These factors can vary the number of times this occurs. However, here are a few things that can help one determine a good frequency for blog posts to grow. By analyzing the data, one can identify the optimal number of times to publish content that leads to growth.

Content Goals

Blog frequency refers to the time interval between blog posts, which is crucial for generating leads and engaging employees. Additionally, analyzing data on blog times can provide valuable insights. It predominantly depends upon what one wishes to accomplish with their blog. Leads and times are important factors to consider when creating blog posts. According to data from multiple surveys, Huffington Post, one of the best and well-known blogs, leads the way by posting one blog every 58 seconds, making it one of the most active companies in terms of content creation. However, some companies post fewer blog posts and still manage to generate leads and drive traffic. They achieve this by optimizing their content based on data and posting at strategic times.

The key here is the content that goes out. If the blog posts you wish to post are unique and helpful, it might increase blog traffic with just one post a week. This can lead to valuable data for your blog. Finding companies that provide unique content for blog posts and leads can be a tiring task, as not every service or product offers such.

Mark Manson's Wait But Why is a blog that primarily focuses on increasing traffic through its posts. The main aim of the blog is to generate leads and attract companies. It does not have a specific product to sell. While B2B and B2C companies aim to increase traffic, their content goals also include generating leads through blog posts. Here determining blog frequency depends on other factors too. 

Content Quality

Creating content for a blog just to generate leads will not attract companies even though the publishing volume is high. Content quality includes giving importance to grammar mistakes, the amount of research that goes into publishing a blog, and the times it takes to complete the content for companies.

If one can publish high-quality content on their blog and promote it effectively, such as by building backlinks, the frequency of posts will naturally align with the times. This is crucial for companies looking to establish their online presence and attract a wider audience. Building backlinks will build website authority.


Fresh content is important for a blog, and updating pages regularly is essential for companies. Google prefers this, and an older page that updates regularly can outperform a newer page in terms of times and search engine rankings. Once the content is determined for the blog, it is essential for companies to track traffic channels in order to optimize their reach and engagement during these times.

Along with aligning publishing blog frequency with your content goals, it is important to align them with the required website traffic channels. This is crucial for ensuring that your blog posts are seen by the right people at the right times and can attract attention from companies in your industry. This is crucial for ensuring that your blog posts are seen by the right people at the right times and can attract attention from companies in your industry. Blog frequency does not impact SEO, but publishing fewer blogs can tremendously slow down a company's website traffic growth.

In the world of blogging, the number of times you publish content is crucial for companies. In the world of blogging, the number of times you publish content is crucial for companies. More than frequency, what matters the most is the publishing volume. Content building is crucial for a new site. The goal of the blog should be to publish the first 200 articles while retaining the content quality for companies. However, this blog is distributed at a frequency depending upon the resources available such as manpower, quality content topics, etc. More pages give companies more opportunities to rank higher.

According to HubSpot's study, website traffic increased for B2B companies that published 16 blogs a month than companies that posted less than four blogs a month, and for B2C companies, website traffic increased about 4.5 times.


For companies operating a blog, the optimum amount is three blogs per month while also focusing on other aspects of blogging, including building backlinks, preparing for guest posts, etc.

Managing a high number of resources on a blog can be challenging. However, increasing resources can help improve management.

A company such as HubSpot posts over 200 blogs that are good a month, and it achieves website traffic of about 4.4 million per month. This is huge, and so is their content team. A company such as Ahrefs posts market leading quality blogs about four times a month and gets website traffic of about 150K per month.

Their team has only about 2-3 members. Resources play a vital role. No matter how huge your resources are and how frequently one posts on a blog, everything else hits the ground if the content quality is compromised.

Social Timing - When to post blogs?

There are two ways of going about it:

To maximize engagement

It is important to publish blogs at the right time. The corporate working hours for this blog are usually from 9 am and 5 pm. Most of the blogs get published in this time period, but these hours are peak, and there is a high chance of one's blog getting buried due to noise.

These timings are ideal for getting more visitors and engagements on your blog. Blog posts published at night receive more prominence but lower engagement. Blog posts published at 3 pm EST get shared the most on social media. The average time blogs usually get increased website traffic and engagement is usually at 11 am.

To maximize social shares

This also depends on social channels. According to a study by Noah Kagan, the best day to post and get the most shared on Facebook and Twitter is Tuesday, whereas, for LinkedIn, it seems to be Mondays. This blog post highlights the ideal days for posting on social media platforms.

This should only be used as an outline for a blog, and one requires his research to stick to an ideal schedule. Facebook and Instagram have analytical tools for one to decide a day that will work out for them on their blog.

Blog frequency is not important for SEO but is necessary for maintaining consistency and such consistently updated blogs get more website traffic. One can post 200 articles on their blog to generate content or regularly post one article per day over a period. However, companies that post fewer blogs without consistency will have slower growth.

In order to make things easier, blog frequency is determined. Content marketing, in general, is a long-term game, and those companies that give up after the first few failed blog posts will not grow.


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