The fact that you have found yourself here means that you might have started a website of your own. Or maybe, you are thinking of starting one soon!
You might come across a lot of new concepts in the process of exploration. And we have come a long way since the first time a website was developed. Multiple tools and functions have been introduced that help you develop one.
These tools analyze what you put up and tell you how well it might fair on the internet. But it is very easy to get caught up in the technicalities of it.
But put your furrowed eyebrows to ease because this article will help you out. You will essentially read about what SEO is and where it is used. Needless to say, you will simultaneously see why and how it is so significant in the development of your website.
To further express something quite so apparent, SEO is an acronym. It stands for something that you might know as search engine optimization.
You might know the meanings of the words individually. But what does the whole thing mean? It is clear so far that SEO is crucial to whether your website pushes through to success or drops down in terms of visibility.
So, when you set and revise the SEO parameters of your website, certain crawl pages take note of it. Say, for instance, someone searches for something on google. Depending on the words entered, google will serve them with the articles that show up highest on its radar.
SEO is precisely what is responsible for determining how high up or down below your website will rank. It helps you enhance your site so that you can make sure your website ranks on the upper section of the results page.
You might not realize how important this is, but here is a simple explanation for that as well. How often do you find yourself scrolling completely to the bottom of a results page?
Do you ever go to the fourth or the fifth page of results? Well, do you even visit the second-most age?
Now, do you see how important where your website or content shows up is? Not only do you want it ranked on the first page, but on the upper hemisphere of it. To state in technical terms, you want the visibility of your content to be on the higher ends.
It will result in more and more people viewing and referring to your content. Needless to say, that itself is a determining factor of how well your website does. Meaning, the visibility of your content increases as more and more audience is directed to you.
So, the stronger you make your SEO, the better will it be on the radar of Google and its crawl pages.
As you have read before, search engines like google run the words that one searches for in its system. So, when you specify the parameters within the SEO requirements for your website, Google compares its performance with others.
If your website fairs better in performance as compared to the other related results, your content will show up higher in rank.
The crawl pages that you read about earlier, index, and identify these parameters. The algorithm which is fed into the system arranges all the results in chronological order. You might have already figured out that this order depends on how strong your SEO is.
In case you are someone who understands better visuals and graphics, you could look up videos online. They could help you comprehend the aforementioned with greater clarity.
To understand where the SEO comes into the picture, you might need to go further in-depth about technicalities. For this purpose, plugins are introduced.
Now you might have heard about SEO before, but what are the chances that you know about plugins?
To be fair, you might know of plugins in terms of what it does. Maybe you just did not know that these functions are enabled through the concept of plugins. Let us break this down into simpler blocks.
To begin with, you might have seen plugins in the form of share buttons. That is quite a known example, isn't it? The fact that you can share your website, content, or articles, on different platforms is a gift of plugins.
You already know how significant a role social media plays in our lives today. And one way to increase the visibility of your site is by sharing it with as many people as possible. The greater the number of platforms you share it on, the more will be its visibility.
Another perk associated with the above is the statistics and data. Your access to this information lets you understand how your website does.
Not only that, but plugins also help you navigate the irrelevant and spam comments in the sections of your page. By doing so, ruling these out is within your control.
The story goes on further because you also have a choice of uploading images. So, through photos, galleries, and slideshows, you can make your site attractive. A fun way of understanding this is the reason why many people prefer books with pictures!
It makes your content much more exciting and engaging. The readers can associate what you want to say with a visual representation. It is the reason retention of memory becomes simpler and more convenient.
Lastly, you can optimize and change the search options. It effectively makes your SEO performance rank up high. And you have already read about how that happens in the section before.
So, the better your plugin game, the more powerful will be your SEO performance.
Developing websites is like a game that has evolved miles and miles further from where the story first began. With it, the technicalities have multiplied but not the difficulty.
SEO is one such technical tool that helps you succeed in expressing your thoughts and research to people. By upping your SEO game, you will direct more audience to your page, which is the ultimate goal anyway!